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TVA Receives Green-e Accreditation

March 2000 - According to a March 28th article in the Knoxville News-Sentinel, the Tennessee Valley Authority (TVA) intends to offer its green pricing product to customers in 150-kWh blocks for a premium of $4 per month, or about 2.67¢/kWh. An average customer using 1,200 kWh per month would pay an extra $32 per month to receive all of their power from renewable energy. TVA will contract for a total of 8.7 MW of power from a combination of landfill methane and wind energy projects, and will install solar systems at public facilities. By the utility's estimate, this is enough power to supply 30,000 homes with one, 150-kWh block.

Eleven of TVA's 159 distributors, representing more than one-fourth of residential customers served with TVA power, signed up to test-market the green power to their customers during the first year. TVA hopes to expand the program to its entire seven-state region by 2003.

TVA is also seeking program accreditation from the Center for Resource Solutions. To be considered, utility programs must meet a series of stringent environmental and customer protection criteria, including use of new renewable resources. Utilities must also work with local stakeholder groups to develop the standards. According to a TVA representative, the utility is seeking accreditation because it "will enable TVA to enhance consumer confidence in our green power program."

News Article - TVA 'Green Power' Offered for Homes - Registration required at ChattanoogaNow

News Article - TVA to begin 'green power' April 22 - Subscription required at

News Release - Renewable Energy Advocates and TVA Join Forces to Increase Green Power in the South

CRS Contact: Seth Baruch (415) 561-2100
TVA Contact: Susan Ross (423) 751-7405

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