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Roseville Electric

December 2005 - Roseville Electric, the municipally owned utility of the City of Roseville, California, is offering a new Green-e certified renewable energy option to its residential and business customers. Under the Green Roseville program, customers can choose to meet 100% of their electricity needs with renewable energy at a rate premium of 1.5¢/kWh. The green power is supplied from wind (97.5%) and solar (2.5%) resources generated from newly constructed projects located in California, including solar projects in Roseville.

Customers can also choose to contribute 1¢/kWh to a special fund, the RE New Green Fund, to help underwrite the cost of new solar installations in Roseville. Additionally, a portion of the customer premiums collected for the Green Roseville program will go toward the RE New Green Fund. Roseville Electric is partnering with 3 Phases Energy (now serviced by 3Degrees) to manage renewable energy purchases and marketing for the Green Roseville program, which replaces the utility's RE Green Energy program offered since 2000.

News Release - Roseville Electric Gives The Gift Of Choice Through Its New Community- Based Renewable Energy Option, Green Roseville

Roseville Contact: Beverly Van Arkel (916) 774-5671

November 1999 - Roseville Electric, a municipal utility in northern California, plans to offer its customers a green power option. The Roseville City Council approved the green power plan in conjunction with a decision to phase in retail competition for all of its electricity customers by 2005.

Starting early next year, residential and business customers can choose to purchase renewable power to serve 50% or 100% of their electricity demand at an additional cost of 1.0¢/kWh. The green power will be a blend of geothermal and hydroelectric energy generated from existing utility-owned resources. As a member of the Northern California Power Agency (NCPA), Roseville owns a 3.6% share of a 200-MW geothermal facility at The Geysers and a 12% share of NCPA's 249 MW of hydro facilities. On average, a typical resident would pay an additional five to ten dollars per month for the green power option. Customers can also contribute funds to support new renewable resource development.

News Release - Council Takes Final Action On Customer Choice In Roseville - No longer online at

Roseville Contact: Carla Johannesen (916) 774-5567

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