Wisconsin Electric Expands Energy for Tomorrow™ Program
Expansion Includes Large Businesses and Time of Use Customers
MILWAUKEE, WI — May 28, 1999 — In response to Wisconsin Electric's success with its Energy for Tomorrow™ program, the company will begin providing a green power option to even more of its customers. The Public Service Commission of Wisconsin approved the plan on May 27.
The revision to the green pricing program will allow residential and small commercial customers on Time of Use (TOU) rates to participate. In the past, the program was only available to residential and small commercial customers paying regular electric rates. Also, for the first time, large businesses will have the option of buying green power.
With more than 9,000 customers participating, EFT is one of the most successful programs of its kind in the country. EFT allows WE customers to buy 25, 50 or 100 percent of their electricity from renewable resources. Customers who choose 100 percent renewable energy pay an additional two cents per kilowatt-hour, a customer participating at the 50 percent level pays an extra penny. At 25 percent, the amount drops to an additional half a cent per kWh.
Under the changes, customers on TOU rates who participate in EFT will pay the same premium for green power consumed during on-peak or off-peak hours. Larger customers will have the option of purchasing renewable energy at the same percentage levels as small commercial and residential customers, or purchase a set number of kWhs of renewable power at the two-cent per kWh premium.
"We're seeing greater demand from our customers for energy generated by renewable resources," says Karen Jaeckels, WE's EFT program manager. "This change will allow many of our customers who weren't eligible in the past to participate in Energy for Tomorrow™ program and show their support for renewable energy."
A subsidiary of Wisconsin Energy Corp. (NYSE: WEC - news), Wisconsin Electric provides electricity, natural gas and/or steam service to about 2.3 million people in southeastern Wisconsin (including the Milwaukee area), the Appleton area, the Prairie du Chien area, and in northeastern Wisconsin and Michigan's Upper Peninsula. Visit the company website at http://www.we-energies.com
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